![](https://cdn.commonwealthclub.org/s3fs-public/default_images/event-default.png)
Digital You: Creating and Managing Your Online Identity
Digital You: Creating and Managing Your Online Identity
This program is postponed. Check back later for a new date.
Randi Zuckerberg, Founder, R to Z Media; Former Marketing Director, Facebook
Tom Cortese, CEO, Proust.com
Liz Gannes, Senior Editor, AllThingsDigital - Moderator
From millennials to baby boomers, everyone is “social networking.” According to the USC Annenberg Digital Future Project, people go online to visit social networking sites as often as they do to look for product information. Online social networking platforms have given people new ways of expressing and reinventing themselves, and fact can blend with fiction. Even as they grow in popularity, there is a concern around over-sharing and the potential negative impact of sharing personal information with the world. This panel will look at the rising backlash against too much transparency on the web, the consumer need to control online personas, and how to develop personal brands while embracing the movement toward sharing content in safe, private places versus on open social networks.
Location: SF Club Office
Time: 6 p.m. check-in, 6:30 p.m. program, 7:30 p.m. real life networking reception
Cost: Regular: $20 standard, $12 members, $7 students (with valid ID). Premium (includes priority seating and VIP reception with speakers. Limited to 75): $45 standard, $30 members.
Also know: Image by truthout/Flickr